Privacy Policy

1. Who we are

United Fusion Limited ("United Fusion", "we", "us") is the data controller for personal data collected through unitedfusion.co.uk and related enquiry channels.

Registered address: 25 Winchester Court, High Wycombe. Email: info@unitedfusion.co.uk. ICO registration reference: ZC090500.

2. What data we collect

When you use our contact form, consultation modal, or email us directly, we may collect:

• First name and last name
• Business email address
• Company name and company size
• Services you are interested in
• Optional message content
• Marketing consent preference
• Technical data such as IP address and submission timestamp (for security and rate limiting)
• Source of enquiry (contact page or consultation modal)

3. How we use your data

We use enquiry data to respond to your request, provide quotations, onboard services, and — where you have opted in — send relevant information about our services.

Form submissions are delivered to our team by email using Resend (a third-party email delivery provider). We may also store enquiry records in our CRM or internal systems as our business processes develop.

4. Lawful bases

We process personal data on the following lawful bases under UK GDPR:

• Legitimate interests — to respond to enquiries and operate our business (Article 6(1)(f))
• Consent — where you opt in to marketing communications (Article 6(1)(a))
• Contract — where processing is necessary to deliver services you have requested (Article 6(1)(b))
• Legal obligation — where we must retain records for regulatory or tax purposes (Article 6(1)(c))

5. Data sharing

We do not sell your personal data. We share data only with service providers who help us operate our business — for example, email delivery (Resend), hosting, and (where applicable) CRM platforms — under data processing agreements.

Where we manage Energy & Water contracts on your behalf, we may share necessary contact details with licensed suppliers to facilitate switching and account management.

6. International transfers

Some service providers may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as UK International Data Transfer Agreements or adequacy regulations.

7. Retention

We retain enquiry and client data only for as long as necessary — typically up to three years for sales enquiries that do not convert, and for the duration of the business relationship plus any statutory retention period for active clients.

8. Your rights

Under UK GDPR you have the right to:

• Access the personal data we hold about you
• Rectify inaccurate data
• Erase your data in certain circumstances
• Restrict or object to processing
• Data portability where applicable
• Withdraw consent at any time (for consent-based processing)

9. How to exercise your rights

Email info@unitedfusion.co.uk with your request. We will respond within one month.

10. Complaints to the ICO

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

11. Changes to this policy

We may update this policy from time to time. The "Last updated" date at the top of this page will reflect the latest version.